Presenter Information

Kyle ChapmanFollow

Degree Name

Master of Interdisciplinary Studies (MA)

Department

Interdisciplinary Arts and Sciences

Streaming Media

Location

Carwein Auditorium (KEY 102), UW Tacoma

Event Website

http://guides.lib.uw.edu/tactalks

Start Date

19-5-2016 7:00 PM

End Date

19-5-2016 7:05 PM

Abstract

Social media has brought significant changes to all spheres of our social existence, particularly modern activism. While many researchers have analyzed the use of social media in activist movements, there has been little scholarly work on the impacts and implications of social media, particularly as they pertain to language and the values underpinning activism. My research seeks to fill this gap in social media studies. Based on the theories of Stuart Hall and Kenneth Burke, it analyzes recent activist movements and social media trends in modern activism through a sociocultural/rhetorical lens. Specifically, within the context of the ALS Ice Bucket Challenge and the Black Lives Matter movement, I examine the manner in which values and action are both constructed and enacted. I also examine the complex relationship between content and content creators, social media’s influence on production and consumption, and the potential risks social media presents when used as a means for activism. By providing a comprehensive analysis of the sociocultural and rhetorical impacts social media has had in these movements, I hope to highlight the risks of using social media for activism as well as the importance of media literacy to us all.

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May 19th, 7:00 PM May 19th, 7:05 PM

Digital Activism: How Social Media Prevalence Has Impacted Modern Activism

Carwein Auditorium (KEY 102), UW Tacoma

Social media has brought significant changes to all spheres of our social existence, particularly modern activism. While many researchers have analyzed the use of social media in activist movements, there has been little scholarly work on the impacts and implications of social media, particularly as they pertain to language and the values underpinning activism. My research seeks to fill this gap in social media studies. Based on the theories of Stuart Hall and Kenneth Burke, it analyzes recent activist movements and social media trends in modern activism through a sociocultural/rhetorical lens. Specifically, within the context of the ALS Ice Bucket Challenge and the Black Lives Matter movement, I examine the manner in which values and action are both constructed and enacted. I also examine the complex relationship between content and content creators, social media’s influence on production and consumption, and the potential risks social media presents when used as a means for activism. By providing a comprehensive analysis of the sociocultural and rhetorical impacts social media has had in these movements, I hope to highlight the risks of using social media for activism as well as the importance of media literacy to us all.

https://digitalcommons.tacoma.uw.edu/tactalks/2016/spring/2