Title
Year
2012
Document Type
Case Study
Abstract
This mini-case outlines a series of articles that ran in Bloomberg outlining the use of child slave labor in the fair trade cotton fields of Burkina Faso that had been used exclusively in Victoria’s Secret products. Giving students and opportunity to develop strategies and tactics that respond to a real-world public relations issue, this case also lets students explore the CSR issues inherent in a firm’s supply chain. Although trying to do the “right thing” Victoria’s Secret got caught up in the certification dilemma that many firms face.
Recommended Citation
Lawless, Joe, "Victoria's Little Secret" (2012). MICCSR Case Studies. 4.
https://digitalcommons.tacoma.uw.edu/miccsr_case/4
Included in
Business and Corporate Communications Commons, Business Law, Public Responsibility, and Ethics Commons, Fashion Business Commons, Labor and Employment Law Commons, Legal Ethics and Professional Responsibility Commons, Operations and Supply Chain Management Commons